Magnus
Launch
Status Update — Alpha to Beta
February 9, 2026
Context
Where this fits.
Magnus Launch combines the foundation of benchmarking with generative design and puts it in front of owners, so they can make real decisions before design even starts.
Alpha (now)
Working prototype. Internal use, iterating on UX, running pilots.
Beta (next)
Production system. Secure, owner-facing, ready for real use.
What We’re Building
Five steps from idea to confidence.
01 Criteria
Owner defines the ask — location, unit count, budget, priorities, and the look and feel they’re going for.
02 Benchmark
Compare against B&G historical costs and spatial data to set realistic expectations.
03 Design (TestFit)
Generate site-fit options to see if the proforma works on the actual site.
04 Cost
Attach real cost data to the chosen design on a specific site.
05 Compare
Evaluate options side by side with enough confidence to move forward.
Alpha — Current State
Live at alpha.launch.brasfieldgorrie.app
Internal + invite use only. Iterating on UX, running demos with clients in person.
| Feature | Status | Notes |
|---|---|---|
| Full six-tab workflow | Complete | End to end |
| Open Asset integration | Complete | Linking benchmarking project images |
| Benchmarking (commercial) | Complete | Zero-avg fix needed |
| TestFit import | Complete | CSV upload |
| Portfolio / Criteria rethink | Exploring | Dream board + semantic search |
| File upload & display | In progress | Maps, 3D renders, images + display |
Alpha Schedule
Feb 9 → Mar 30
Run pilots, talk to owners, gather feedback.
Pilot 1 — Parking Deck
Pilot 2 — Fleet Landing 2
Owner Conversation 1
TBD
Owner Conversation 2
TBD
Alpha Next Steps
What comes out of alpha.
Complete pilot projects, document what worked and what didn’t
Run owner conversations, capture reactions and priorities
Feed learnings directly into beta UX tweaks
Finalize portfolio and criteria direction based on owner input
Beta
Production rebuild.
Same UX, rebuilt underneath. Beta release for commercial first, V1 when we’re confident.
What’s changing under the hood
| Architecture | Single API layer, one backend |
| Permissions & Security | SSO, owner login, role-based visibility |
| AI-ready backend | Read + write across the platform |
| Estimates | Uniformat breakdowns, escalation projections |
| Market sector support | Views handle different data types and structure per sector |
| Rich media | Maps, 3D models, additional file types |
Beta Schedule
Beta release → V1
Dev starts now. Beta release targeting March, V1 targeting end of April.
Permissions & Security
UX Tweaks (from pilots)
Ongoing
TestFit API
Dependent on TestFit
Market Sector Support
Platform now, data TBD
Beta Release
Commercial
Magnus Launch V1
Multi-Market Sector
Expanding beyond commercial.
Each sector needs two things: platform support and data.
| Sector | Platform Support | Benchmarking Data |
|---|---|---|
| Commercial | Live | Live |
| Healthcare | Needs work | Not started |
| Government | Needs work | Not started |
| Industrial | Needs work | Not started |
| Heavy Civil | Needs work | Not started |
| Mission Critical | Needs work | Not started |
Bigger Picture
Magnus Client
Launch is module one. Everything we build in beta carries forward.
| Module | Phase | Purpose |
|---|---|---|
| Launch | Building now | Pre-design decisions |
| Plan | Future | Client in planning & design |
| Manage | Future | Client through construction |
| Deliver | Future | Closeout and ongoing connection |
What We Need
Open items.
| Item | Detail |
|---|---|
| Benchmarking data | Need historical project data populated for each new market sector. |
| Pilot clients | Identify owners for controlled beta testing. |
| TestFit | Relationship support to move from CSV to API. |
| Branding | Naming decision for how Launch sits under the Magnus umbrella. |
Live Now
alpha.launch.brasfieldgorrie.app